Small businesses have always had a special place in our heart and we understand that the technological needs that go hand-in-hand with small businesses can be complex. Not only is there pressure to choose the right combination of tech solutions, but also to be sure everything works seamlessly and efficiently together.
Technology is an integral part of the success of small businesses. In the past, businesses have struggled with finding “the right” solution. Today, they are faced with the opposite; a sea of endless solutions. It’s no surprise that there are many challenges that come along with selecting, implementing and maintaining the right technological solution.
We've put together 5 tech blunders that could be hurting your small business, and how to avoid them:
1. Failing to plan
Businesses do not exist to simply consume technology, but rather, they seek the right technology to help reach the end business goal. That being said, be sure to have a clear understanding of what that goal is before selecting and implementing a technology solution. The technology you choose should be the best choice to help you achieve your goals.
2. Bypassing your due diligence
The tech search process can be tedious and time consuming, but trust the process and take your time. By choosing a solution that doesn’t align with your goals simply because it is easy, you’re setting yourself up for bigger headaches down the road. Avoid investing in the wrong solutions by utilizing free trials and peer reviews.
3. Overlooking privacy and security
The importance of privacy and security are two pain points that are often overlooked by small businesses. It can be tough for business owners to really grapple with the breadth and depth of potential security issues both for the company, and its clients. This oversight can bring on not only liability issues, but can tarnish your brand name. To avoid this, be sure your company and team are on the same page with cybersecurity, with a set of guidelines in place. For more information on security, check out our blog on Keeping Your Data Safe in a Post- GDPR Era.
4. Ignoring maintenance
Technology solutions are not a set-it-and-forget-it task. You should be continually evaluating and optimizing to ensure your technology solution is meeting your business goals. By monitoring your tech solutions, you can also be sure you are staying on top of security concerns. The Right Click can work with your business to find an on-going support plan that fits your needs and helps to ensure your technology stays ahead of the curve while you focus on running your business.
5. Forgetting to prepare for growth
With the endless sea of solutions out there, it can be difficult to remain focused. You may be tempted to try all the latest and greatest tools, but be mindful of what your business actually needs in order to grow, and to do so successfully. Our expert technicians will happily give you the advice you need to hear vs what you want to hear.
In a world where every solution is at your fingertips, it can be hard to manage all the facets of technology. That’s where we come in. Our goal is to focus on the technology while you focus on the matter at hand—running your business.